- 5th October 2020
With Christmas creeping upon us, it's time to prepare for the buying season to start. Last year, £75 billion was spent by UK consumers throughout the Christmas period. For physical and online retailers alike, the opportunities at this time of year are endless, consumers aren't slowing down, and the spending through eCommerce stores increases each year.
With December just around the corner, we thought it was about time to update our clients with some great ideas for the festive season.
So, how can you capitalise on this? Make sure your product lines are well-stocked or well-adjusted for the Christmas period with sustainable and ethically sourced products from BIDBI. Here are our suggestions.
Introduce a Christmas line; Jute and Hessian is a must at Christmas as is wine, so why not offer jute bottle bags? Our Medium Jute can carry 6 bottles of wine so is an excellent way to give your customers an add-on at the checkout or as a standalone product.
The traditional Jute Bag is consistently our most popular bag for the Christmas period. Available in small, medium, or large, and in various colourways such as Christmas Green and Red. Moreover, our rustic jute makes the perfect Christmas hamper for delis, or a memorable, corporate gift bag stuffed with seasonal goodies. Personalise with your branding to make sure the hamper is unforgettable.
Zip purses are such a great addition to a Christmas line because they lend themselves so well to giftsets and storing products together. If you are a retailer selling cosmetics, trinkets, jewellery, or anything small for that matter, a gift set of complementary products is a great way to update your product range at Christmas. Zip purses can be great gifts for storing anything really from pet toys to travel tolietories.
This way your established customers can be treated to a wider range of your products, and new customers will get a little taster of your best-loved products which can convert into regular customs!
Specialist inks are the best way to update your existing designs and prints to give them a festive feel. If you aim to sell your designs during the Christmas season, make your Christmas designs stand out, or want your business logo to fill people with festive cheer, then a specialist ink choice is the way to go.
Our specialist inks include glitter inks, foil, metallic inks, neon, and even reflective. Add a bit more Christmas sparkle with glitter inks, we can match the ink to any Pantone colour you wish, just with a little extra shine!
Our large range of foils can be included in your design in the same way you would add any colour. Foils are great to pick out certain elements or details in your design. Likewise, the shiny sparkly touch will add a festive look to your design or logo.
Christmas giveaways are a great way to treat your loyal customers and another way to drum up a little more excitement around your brand just before Christmas. A free Tote Bag with a purchase or a selection of products packaged up in a branded Drawstring Pouch makes great giveaway offers. It is great PR, creates a buzz. In addition to this, it can maximise brand loyalty amongst your customers. Everyone loves a freebie!
Kitchen gift set
Kitchen gift sets are a great seller during the Christmas period. They make a wonderful gift for any budding chef. Furthermore, by adding your designs, they also make the perfect gift set for your loyal customers. Change things up with a Christmassy design, and reach a brand-new audience during the festive period. A matching tea towel and apron set are a great combo for a culinary gift pack.
Do you want to set your festive range apart from your current all-season stock? The easiest way to do this is by changing up your packaging. A Drawstring Bag is a great way of packaging your products because they double up as a reusable after-purchase storage solution. Also, it allows you to update your packaging for different occasions with minimal effort. Our drawstring bags are available in three different sizes; small, medium and large. Additionally, a festive design or a glittery logo could be a great way to update your packaging for the festive season.
One way to tell your suppliers, customers and employees thank you is through corporate gifting, a little something at the end of the year to let them know that you’re grateful for all they’ve done. A great way to keep your business in their heads is by printing your logo and a little message on the gift bag. For instance, a tote bag is a wonderful way to do this as it’s a reminder of your business that your suppliers can carry with them and reuse them time and time again.
View our full product range here
We hope you found this list useful. We are happy to receive your orders as soon as possible to guarantee before Christmas delivery!Tweet