- Vicky Siviter
- 22nd October 2014
This week we learnt about a fab new concept. As much as we dislike the concept of plastic bags (and obviously love reusable canvas), I wanted to share how one company is using them for good...introducing Plastex!
n. 1 a: A one-of-a-kind woven textile derived from discarded plastic bags. b: Made on traditional Egyptian hand looms. c: A pathway to reviving the endangered art of weaving in Egypt while increasing job opportunities and empowering local communities. 2: A durable, washable, and dirt-resistant material used in upholstery and housewares. 3: The brainchild of Cairo-based company Reform Studio, a 2014 laureate of the Cartier Women’s Initiative Awards, an international business-plan competition created in 2006 to “identify, support, and encourage” projects by female entrepreneurs. 4: Available in four patterns: plain, stripes, “zebra,” and plaid.
Plastex is a new designed material made from reused plastic bags. The idea is to prolong the life cycle of plastic bags before it gets labeled as ‘trash’. The average period of usage of a single-use plastic bag is only 12 minutes! For a material that takes years to degrade, using it as a disposable item is not practical at all. The discarded plastic bags create significant negative impact on the environment, not to mention the amount of wasted energy resources that could have been used elsewhere. By looking at plastic bags as a raw material rather than waste, we’ve been able to transform it into a new durable eco-friendly handmade fabric.
Plastex is designed to raise awareness about how we define waste and the possibilities behind reusing what was once destined to become ‘trash’.
Of course, in a perfect world we would rid the world of plastic bags, but for now, we love to see other companies getting on board with sustainable and eco-friendly manufacturing. And we must admit, the bags look pretty cool!Tweet